CARVERSAL

After a successful foray into the premium hatchback segment by Tata Motors, one of India's premier automobile manufacturers, comes the much-awaited Tata Altroz Racer.

Priced at a worthy starting price of just ₹5 lakh (ex-showroom), Altroz Racer is here to redefine the sporty driving experience for its enthusiasts and young buyers.

The new version builds upon the success of Altroz, which has already earned a strong reputation, not only for its premium design and advanced features of safety but also for its performance. The Racer edition from Tata Motors will target the Indian market's demand for sportier, performance-oriented hatchbacks.

Aggressive styling and sporty design

The Tata Altroz Racer has rugged and aggressive looks that differentiate this model from Altroz. Outside, the exterior is dual toned with a car having a beautiful black roof finish and sport decals on the edges of the cars, giving out a dynamic feeling and youth quotient.

The new 16-inch diamond-cut wheels are also used in the race edition that increase the car looks and improve on-road grip handling.

The front fascia is ruled by Tata's signature Tri-Arrow grille, which comes finished in black for a more premium look. Modern touches include LED daytime running lights (DRLs) and projector headlamps.

A sporty front bumper with black accents only emphasizes its aggressive stance. The Altroz Racer comes with a roof-mounted spoiler and a new bumper at the rear, which gives it a sporty and aerodynamic profile.

Premium and Sporty Interiors

Inside, Tata Altroz Racer is everything about sportiness and sophistication. The black and red dual tone inside is given by red strokes on the dash board, door panels, and seats to bring out a little more energetic vibe.

There is a flat bottom steering wheel dressed in leather, too, that adds sportiness to this car. This 7-inch infotainment system can take Apple CarPlay and Android Auto to facilitate seamless connectivity.

Altroz Racer further boasts a semi-digital instrument cluster that gives one all the critical information related to driving on the roads in a sharp, modern design.

Other premium features include automatic climate control, keyless entry, push-button start, and rear AC vents to ensure that comfort and convenience are not compromised for the driver and passengers.

Performance and Powertrain

Under the hood, Tata Altroz Racer is powered by a 1.2-liter turbocharged petrol engine churning out 110 bhp of power and 140 Nm of torque. The 5-speed manual transmission is offered with this engine, making the driving experience quite thrilling and engaging.

The turbocharged engine makes the Altroz Racer quick in acceleration and smooth in power delivery, so it's fun to drive on both city roads and highways.

It has a sport-tuned suspension that makes its driving and stability around bends even better. The Altroz Racer is also built with Tata's ALFA (Agile Light Flexible Advanced) architecture but is light and rigid to ensure absolute performance and safety.

Safety Aspect

Safety had always been Tata Motors' priority in their judgments. The same is true for the Altroz Racer, too. It is equipped with a large number of advanced safety features in the form of dual front airbags, ABS with EBD, rear parking sensors, and a rearview camera.

Altroz Racer also brings a 5-star Global NCAP safety rating, making it one of the safest hatchbacks for its segment. The high-strength steel body makes it very light and gives high crash protection comfort to the drivers and passengers on board.

The variants and its price:

The Tata Altroz Racer has several variants, beginning with an attractive price tag of ₹5 lakh (ex-showroom). The top-of-the-line, with all premium features, will come at around ₹7 lakh (ex-showroom). Competitive pricing makes it a great proposition for those in search of a sporty and feature-filled hatchback but do not want to shell out too much.

Competing Models in the Market

The Tata Altroz Racer will enter an extremely competitive market with the Hyundai i20 N Line, Maruti Suzuki Baleno RS, and Volkswagen Polo GT as the competition. Nevertheless, with its sporty design, premium features, and aggressive pricing, the Altroz Racer is well poised to give some serious competition back.

Target Audience

The Tata Altroz Racer is primarily directed at young, dynamic buyers who demand a mix of style, performance, and value. Its sporty design with engaging driving dynamics makes it apt for enthusiasts to have a showstopper, and the premium features and strong safety credentials for families make this car a smart choice.