Tata Motors has created a flutter once again in the electric vehicle (EV) arena by introducing its much awaited Tata Curvv EV. Keeping Tata's objective of sustainable mobility in perspective, this futuristic SUV would possibly redefine the Indian EV market. Nevertheless, it will come with an electric version (EV) and an internal combustion engine (ICE) imparts an easy choice to a greater variety of automotive buyers.
The Tata Curvv EV was revealed at introductory pricing starting from ₹17.50 lakh. Here's a more comprehensive coverage of all that Curvv EV has to offer with its specifications, pricing, and other details that make it stand apart with respect to competitive Indian EV markets.
Tata Motors has launched the Curvv EV in two variants:
Tata Curvv EV 45: ₹17.49 lakh - ₹19.29 lakh
Tata Curvv EV 55: ₹19.25 lakh - ₹21.99 lakh
These price points have priced the Curvv EV among the premium electric SUVs in the country and lined it up against electric SUV rivals like MG ZS EV and Hyundai Kona Electric. The company now has an EV market in India that's grown significantly since the launch of their Nexon EV just four years ago.
The Tata Curvv EV has perhaps one of the most enviable batteries with high potential energy density and quick charging. The vehicle offers two battery packs:
45 kWh battery – Claimed range of 502 km (Real-world range: up to 350 km)
55 kWh battery – Claimed range of 585 km (Real-world range: up to 400-425 km)
What makes Curvv EV more attractive is the fast charging technology. With a 1.2C charge rate, Curvv EV gains as much as a range of 150 km for just a time of 15 minutes. Easier to travel long distances without having to worry about range-anxiety typical of most EV drivers.
The Curvv EV adopts the coupé-SUV styling that differentiates it from typical SUVs found in India. The main design highlights include:
Aerodynamic styling with a sloping roofline
LED lighting setup with sleek DRLs
Bold front fascia with a futuristic closed-off grille
18-inch alloy wheels for a sportier stance
190 mm ground clearance, suitable for Indian roads
450 mm water-wading depth, making it capable of handling rough terrains and monsoon conditions
Naturally, the design of Tata Curvv has been well influenced by Tata's Impact 2.0 design philosophy and meets modern, premium aesthetics while equally promising solid build quality.
The Curvv EV interior is where Tata has concentrated: an altogether more tech-savvy experience with luxurious cabin features. It has the following unique selling propositions:
Minimalistic dashboard layout with a premium soft-touch finish
Large 12.3-inch touchscreen infotainment system with Tata’s iRA connected car technology
Fully digital driver’s display with customizable themes
Wireless charging pad for smartphones
Panoramic sunroof, enhancing the spacious feel of the cabin
Premium upholstery with ventilated front seats
500-litre boot space, offering ample storage capacity
The Curvv EV also features a “frunk” (front trunk), providing additional storage space, a feature not commonly seen in Indian EVs.
That has always been the number-one point for Tata Motors; the same with the Curvv EV it offers:
Six airbags for enhanced occupant safety
Electronic Stability Program (ESP) to prevent skidding
All-wheel disc brakes for superior stopping power
Acoustic alerts for pedestrian safety, ensuring EVs remain audible in low-noise environments
Level 2 Advanced Driver Assistance Systems (ADAS), including:
Adaptive Cruise Control
Lane-Keep Assist
Autonomous Emergency Braking
Blind Spot Monitoring
Such high-end features are revolutionizing the safety segment set by Tata Curvv EV among the high posts in the Indian EV segment.
Tata Curvv ICE Version: Engine and Performance
For buyers looking for fuels running on an engine, Tata introduced the Curvv in an ICE version. This has three engine options:
1.2-litre Turbo-Petrol (Hyperion GDi engine)
Power Output: 125 hp
Torque: 225 Nm
1.5-litre Diesel Engine (Tata’s first diesel model with a Dual-Clutch Transmission)
More torque and fuel efficiency than previous Tata diesel models
Both the engines cum engines will provide power, fuel efficiency, and comfort cum driving experience in feeding demands of the common customer.
Access to charging will always be key in the acceleration of the EV shift for the buyers. Tata Motors also partnered with several companies in propelling EV charging in India, which is supposed to double by the end of the decade.
EV ownership has become more convenient ever with Tata's very own charging network of Tata Power EZ Charge, quickly spreading across cities, highways, and commercial hubs.
The Curvv EV goes into a very competitive segment of the market that competes against the following electric SUVs:
MG ZS EV- This EV has a range of 461 km and starts at a price of ₹18.98 lakh.
Hyundai Kona Electric- This electric SUV has a range of 452 km and is priced at ₹23.84 lakh.
Mahindra XUV400 EV- Offers a range of 456 km, starting from ₹15.99 lakh.
The Curvv EV scores well in aggressive pricing, as well as premium features, going by which it can end up being a winner before its competitors.
By establishing yet another new precedent for sustainability in mobility by introducing the Tata Curvv EV, Tata Motors opens future possibilities for more EV launches over the next few years with a planned 30% share of total sales to come from electric vehicles by 2030.
It is therefore the last beginning of the advanced battery technology, connected car features, and improved driving dynamics offered by Tata in its next generation of EVs starting with the Curvv EV.
Tata Curvv EV is promising in the context of electric vehicles in India. With the striking design, amazing range, fast charging, and high safety standards, it is what the first-time EV owners as well as existing electric car users would be considering while looking at making decisions on their purchase.
If you are looking for a relatively loaded technologically, stylish and safe electric SUV priced competitively, the Curvv EV would be a wonderful choice. Besides, history speaks for Tata Motors being great in this segment, which has inspired great confidence in buyers.
The Tata Curvv EV promises to redefine the future of the Indian EV landscape-the resemblant luxury, futuristic mobility within reach of Indian consumers at starting prices of ₹17.50 lakh.