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Mahindra Thar Roxx will launch on 15 August 2024, which is also the Independence of India. This Off-road SUV has created a lot of buzz already in the market, as it is the first 5-door Indian off-road SUV, and also the 5-door version of the Thar 3-door. The Thar Roxx will be premium compared to the Thar 3-door and will pick most of its comfort-oriented features from the Mahindra Scorpio-N and the XUV 7OO. Currently, the Thar Roxx does not have any competition in the Indian but, it will not be the same forever. Tata Motors’ first off-road-oriented SUV, the Tata Sierra will rival the Thar Roxx once launched. 

What is the Tata Sierra?

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Well, the Sierra is Tata Motors’ one of the legendary SUVs from the 90’s. It was India’s first SUV that was developed and produced in the country itself. It was also one of the most unique and capable SUVs launched to tackle the Mahindra back then. The Sierra was very popular in its time and even today because it had a distinctive design - A Three door SUV with Huge Curved Glass for the Rear Passengers. 

It used to get a 2.0 L Turbocharged Diesel engine, it was also ahead in terms of features throughout its segment of SUVs. The main attraction of the Sierra was its back seat, as it used to get a long legroom with comfortable seats, and as mentioned earlier, a huge curved window on both sides. Overall, the design silhouette of the Sierra was pure classic. 

But, by the early 2000s Tata Motors started phasing out in the Indian Automobile Industry, as the business was just declining for the brand. Moreover, the competition, mainly Maruti Suzuki, came up with much more affordable cars which re-directed customers from buying huge SUVs, as they were comparatively feasible. Hence, this made Tata Motors discontinue the Sierra in 2000. 

Is Tata Sierra making a Comeback?

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Yes! After almost two decades, the Tata Sierra is making a comeback with a new face and a similar aura to its design. The upcoming Sierra was showcased in 2020 as a concept alongside the HBX ( Tata Punch ). 

This Sierra was showcased as an EV, which will be based on the Acti.ev platform - Currently underpinning the Punch.ev and the Curvv.ev. But, the Sierra will also be launched with an ICE ( Internal Combustion Engine ). 

This upcoming Sierra will most probably sit above the Harrier & Safari. It will also be the brand’s most premium SUV to date. It will have a lot of comfort-oriented features and plush interiors for better luxury. Moreover, Tata Officials also confirmed that the Sierra will be the best of both worlds - Comfort and Driving. This means one can enjoy sitting in the back seat, as well as while driving it.

Tata Sierra ICE Design

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The Design of the Sierra will be very different from the usual Tata SUV designs that we have seen till now. It will be a lot boxier from the outside resembling the Land Rover Defender more. It will also have that huge, macho SUV stance thanks to the huge wheels. 

From the front, it will have a similar Headlamp layout as in the Nexon, Curv, Harrier, and Safari. But, this layout will have major design distinctions - it will have more squared elements. Moreover, it will be spread in the lower half more, further giving a broad look. It will also have a long-connected LED DRL. On the Side, it will stand on big wheels with huge claddings and muscular arches. From the side and Rear, it will resemble the Defender a lot. The upcoming Tata Sierra will have 5-doors, unlike the original Tata Sierra. 

Inside the cabin of the upcoming Sierra, the theme would be clean, and the overall layout of components would be minimal. Most of the operations will be shifted either to the Infotainment screen or the Phygital control panel. It will also have a floating Center Console with an Electric Gear shifter, Wireless Charger, Electronic Parking Brake with Auto Hold, etc. 

The Seats would be of pure leatherette material and will have a ventilation function. Most probably, all the seats will get Electric adjustment. The Rear seats would have a lot of legroom, like the original Tata Sierra. It will have a huge window area, too, like in the Original Sierra. 

Tata Sierra ICE Key Features

As said, the Sierra will have some major upgrades from the current Tata flagship SUVs - Tata Harrier & Safari. It will be equipped with some advanced features to reduce inconvenience for both passengers and the driver. Here are some key features the upcoming Tata Sierra ICE could offer  - 

On the Exteriors - 

All LED Lights - Headlamps & Tail lamps, Sequential Turn Indicators, 19-inch Diamond Cut Alloy wheels, Level-2 ADAS, Flush Door handles with illumination on all of them, Electric Tailgate, Welcoming feature in the LED DRLs, Automatic Wipers & Headlamps, etc. 

In the Interiors - 

A Leatherette Dashboard with a few recycled materials, a 12.25-inch Infotainment screen with Wireless Android Auto & Apple CarPlay, a 10.25-inch Instrument Cluster with a Navigational Maps display feature, Dual Zone Climate Control with Express cooling feature, a Touch-sensitive panel for various operations, Four-spoke Steering wheel with digitally illuminating Tata Logo, One-Touch up & down feature for all Four Power windows, All Five Ventilated Seats, Panoramic Sunroof, All Five Electric Adjustable Seats, Auto-dimming IRVM, Auto Folding ORVM, etc. 

Tata Sierra Engine Options

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Tata Sierra will host two engines - a 1.5 L Turbo-GDI Petrol Engine and a 2.0 L Krytec Diesel Engine. 

The 1.5 L Turbo-GDI Petrol Engine will be the most powerful engine developed by Tata Motors. It will be debuted with the Sierra ICE itself. It will produce 180 hp and 250 Nm torque. It will have both a 6-speed Manual and a 7-speed DCA Gearbox. 

On the other hand, the 2.0 L Kryotec Diesel engine will be derived from the Harrier and the Safari. It is shared within the MG Hector, Jeep Compass & Meridian. It produces 170 hp and 350 Nm torque. It comes mated to either a 6-speed Manual or a 6-speed Automatic Gearbox. 

Tata Sierra Launch Date and Price Details

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The Sierra is set to launch in the year - 2025. It will mostly be launched after the Harrier.ev. 

The Pricing would be on the higher side, as it will be the flagship SUV of Tata once launched. We believe it could start from ₹25 lakh.

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