Tata Motors has whipped up excitement yet again in the Indian auto segment with the highly anticipated upcoming launch of a brilliant new model – the Tata Curvv Dark Edition. Adorable teaser clips recently popped up across multiple dealer stock units in India, and this dark and chic iteration of the Curvv SUV-coupe is the most recent to benefit from Tata's much-lauded Dark makeover.
With the formal market introduction of the car barely at our doorstep, let us find out in detail what the Tata Curvv Dark Edition has up its sleeve on the fronts of design, features, and performance, along with a comparison of how it fares against the competition.
The Tata Curvv Dark Edition has finally shown its face in the real world for the very first time at multiple dealership stockyards, signaling that the launch cannot be far off. The one that has been spotted seems to be the highest-spec 'Accomplished' trim, which gets all the bells and whistles. Its new design and feature-rich list show that Tata is out to make something boldly premium in the mid-size SUV market.
Tata has already tasted success with Dark Editions of the Harrier, Nexon, Altroz, and Safari. The Curvv, in itself a radical design test in SUV-coupe configuration, appears to be the ideal challenger to join this exclusive league.
The first thing one would notice upon first look about the Tata Curvv Dark Edition is that it features a dark all-black overall aesthetic, now a signature in Tata's Dark Edition line. Gloss black paint complemented by black-out 18-inch alloy wheels gives the Curvv a blacked-out, sinister look. The base variants lack this, but there is an additional dose of visual drama here with black skid plates, flush-type door handles, and naturally, the tell-tale #Dark badge on front fenders.
The coupe-like sloping roof of the SUV continues to be its design signature, now offset further by the monochromatic look. The model is also equipped with full LED lighting, comprising elegant LED DRLs, LED headlamps, and a light bar at the rear – all of which contribute to its space-age look.
Even though the back was not in the center of the shots, it is expected to include the integrated wraparound LED rear lights, Curvv badge at the rear gate, and black rear skid plate like at the front.
Stepping inside the Tata Curvv Dark Edition, one enters a space that’s both stylish and tech-savvy. Like other Dark Edition models, this version embraces a fully black cabin theme, extending across the dashboard, center console, door pads, and seat upholstery.
The cabin freely employs piano black inserts to provide a luxurious, glossy appearance. Black leatherette seats feature the #Dark logo on the front seat headrests. Ambient lighting and soft-touch material are provided to add some luxury, apart from this.
The feature list is identical to normal Curvv, and that is not a bad thing. The dashboard appears to be sleek and modern, featuring a 12.3-inch touchscreen infotainment system and a 10.25-inch all-digital instrument cluster. Some of the other features worth mentioning are:
Although there are no mechanical upgrades, the luxury and premium feel is further enhanced by the Curvv Dark Edition's black-on-black color scheme.
Safety is always Tata Motors' top concern, and even the Curvv Dark Edition does not lag behind. It is likely to be fitted with six airbags as a standard, providing protection to the front, side, and curtain for all the passengers.
Apart from that, you get:
Tata's recent safety rating record with Global NCAP provides consumers with greater assurance regarding the build quality of this SUV.
The Tata Curvv Dark Edition will be available with both petrol and diesel engine options, though only the higher output models of these engines are likely to make it to the special edition.
Engine Type | Power Output | Torque | Transmission Options |
1.2-litre Turbo-Petrol | 125 PS | 225 Nm | 6-speed Manual, 7-speed DCT* |
1.5-litre Diesel | 118 PS | 260 Nm | 6-speed Manual |
*DCT = Dual-Clutch Transmission
The 1.2-litre turbocharged petrol engine (TGDi) is tuned for quicker performance and will probably be the city car buyer's preference. The 1.5-litre diesel engine provides great torque response and fuel economy and is appropriate for road touring and motorway driving.
Both engines are famous for their polish and are paired with smooth-transferring transmissions, such as the quick and responsive 7-speed DCT, which further improves its driving experience.
For a segment of subcompact SUVs, Tata Curvv has already been doing something new due to its own coupe body style. Dark Edition, though, takes it to the higher battle platform with regard to what the road can't resist.
The main rivals include:
Hyundai Creta
Maruti Grand Vitara
Skoda Kushaq
Upcoming Citroen Basalt (Dark Edition)
While all of these cars have their own value proposition, none are quite getting the style uniqueness and construction quality bundle that the Curvv Dark Edition seems to be offering. Particularly with Tata's increasing brand value on the safety and design fronts, the Curvv Dark Edition is going to stir things up and grab market share.
The launch date is still to be announced by Tata Motors, although the launch can now be anticipated with the Curvv Dark Edition making its presence felt in dealers' stockyards.
And where the prices lead, the so-called "Bookings" can't be too far behind. For pricing, Dark Edition will, of course, attract a premium of Rs 30,000 to Rs 60,000 above its comparable variants.
The normal Curvv retails between Rs 10 lakh to Rs 19.20 lakh (ex-showroom, India), so the Dark Edition might be priced around roughly Rs 13.5 lakh for petrol to Rs 19.8 lakh for diesel automatic.
Yes. If you're the kind of person who cares about appearance as much as performance and features, then the Tata Curvv Dark Edition is a car worth your consideration. It boasts:
Distinct coupe-SUV styling
Lavish all-black interiors and outside
Heavily loaded feature list with tech-skewed elements
Trusted engine options
Safety-driven design philosophy
More importantly, it presents an uncompromising value proposition to those buyers who desire to make a statement without sacrificing day-to-day practicality and comfort.
Tata Curvv Dark Edition is more than a looks overhaul — it is a statement. Tata Motors has merged forward-looking design, industry-leading features, and battle-tested battle-hardening to develop a car that not only appears stunning but also provides such amazing drive experience. The Curvv Dark Edition is going to be an impossible-to-resist offer for city explorers, digitally active millennials, and design-conscious families.
With competition intensifying in the mid-size SUV space, this newcomer is all set to disrupt things. Be a first-time buyer or upgrade, wait for this sneakily new avatar of the Tata Curvv.
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The Tata Curvv Dark Edition is a limited production variant of the soon-to-launch Tata Curvv SUV-coupe with a black interior and exterior design scheme. It joins Tata's Dark styling theme used on other vehicles like the Harrier and Nexon, and features cosmetic enhancements over the same powertrain and features on the standard Curvv.
Until now, the Tata Curvv Dark Edition has not been officially launched, but the vehicle has been spotted in dealer stockyards across India. This confirms that the official launch is imminent and could be achieved within a fortnight or so.
Key design changes in the Tata Curvv Dark Edition are:
Tata Curvv Dark Edition will have two engines for sure:
1.2-litre Turbocharged Petrol (125 PS, 225 Nm)
1.5-litre Diesel (118 PS, 260 Nm)
Transmission choices will probably be a 6-speed manual, 6-speed AMT, and a 7-speed DCT (for petrol).
Though Tata Motors is working on an electric version of the Curvv (Tata Curvv EV), there is no sign yet if the EV would come with a Dark Edition when it releases. The one released so far is the ICE (internal combustion engine) model.